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 Lacy Lieffers

 ABOUT ME

I have worked in the marketing industry for over ten years, with editing, in its various formats, playing a part in each role—ensuring that everything that went out to consumers was grammatically correct, structurally sound, and spoke to the audience's language. The addition to editing manuscripts occurred in the past couple of years, and I have loved working with writers to help develop and refine their story.

 

I have a passion for building strong brands, understanding consumer behaviour, and helping my clients shape and share their story with their target audience. Whether it’s through a manuscript, article, website, or advertisement, I believe that your story is an important one and your audience needs to hear it.

 

As an editor, I can help you refine your message so it speaks more direct to its readers. I can see what you want to write and help you bring it together with what your audience wants to read.

As a marketer, you wear many hats: strategist, creator, visionary, author, editor, and organizer. The love I have for marketing stems from being able to create that big picture strategy and vision, and turning it into reality. I can help you create and promote your brand and work with you to understand your audience—who they are, what their pain points are, and how your product, or service, can benefit them.